August 2023

Understanding Pricing Models and When to Use Them

Pricing a product is a critical aspect of any business strategy. Your prices can significantly impact your success—but how do you know what to charge? The right pricing model for your company takes factors such as production costs, customer demand, competition and brand perception into account. To navigate this complex decision, small businesses should learn …

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Should Your Small Business Use Digital Tipping Options?

The rise of digital tipping screens in small businesses has changed the way customers show their appreciation. From restaurants to spas, businesses are adopting preset tipping options to enhance the tipping experience for both customers and employees. However, implementing digital tipping options requires careful consideration to strike the right balance and cater to the unique …

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